Your Stand Is Your Brand : How Deciding Who to Be Will Revolutionize Your Business and Change Your Life

Taking a clear stand and integrating your personal values into your business can drive success. When you’re feeling stuck and the books you’ve read and the seminars you’ve attended haven’t led to any breakthroughs, you might ask yourself: What do I do? As entrepreneur Patrick Gentempo explains, the question you really need to ask yourself as a business leader is Who should I be? Your Stand Is Your Brand is not your typical business book. In this inspiring, groundbreaking book, you’ll explore your personal values, philosophy, and beliefs, and why they need to be at the forefront of your business. You’ll also learn about:     •  “Maximum Tension,” the greatest barrier to entrepreneurial growth   •  The 5-P Expansion Sequence, a tried-and-true model tracking the steps from Philosophy to Prosperity   •  Digging into the soul of your business so it can find its transformative process for serious breakthroughs   •  How to face the fire and embrace creative destruction   •  And much more!   “Patrick Gentempo shares wisdom earned from decades of experience that uniquely aids entrepreneurs and business leaders to create thriving businesses that have a positive impact on the world. I highly recommend it!” — John Mackey, co-founder and CEO of Whole Foods Markets